Hey Boss Mama

MASTERMIND

You know you need more eyes on your business.
But you just keep pushing the marketing plan to “someday.”

Stop overthinking. Start doing.

In 6 weeks, build a realistic
visibility plan and start using it!

By October 19, you’ll know exactly
where to show up, what to say, and what to do next,
with your first moves already underway.

Join the mastermind

Next cohort: February 2027!
Mondays at 10 am (Paris) | CHF 347 | 12 spots

Your visibility problem

You need MORE clients. But more clients need to find your first…

Promoting your business is on your to-do list,
but then:

  • You post on social media without a strategy.
  • You’re putting yourself out there, but you’re not sure it’s leading anywhere.
  • You find it point-less, and disappear for a few weeks.
  • You know you need to be more intentional with your efforts, but not sure where to start with all your notes and saved ideas…

    By the time November arrives, you’re suddenly trying to decide what to promote, where to show up and what on earth to post.

The Shift

You do not need to be everywhere or create more content for the sake of creating content.

You need a realistic plan for getting your business in front of more of the right people often enough for them to notice you, remember you and eventually buy from you.

THE Hey Boss Mama MASTERMIND

Six weeks to build the visibility plan you’ve been meaning to make.

You don’t need another generic content calendar or somebody telling you to “just be consistent.”

You need to know:

  • What are you trying to grow or sell?
  • Who needs to see it?
  • What do they need to hear from you?
  • Where should you show up?
  • And what can you realistically keep doing?

Together we’ll work through those decisions and turn them into a visibility plan you can actually use.

And we won’t stop at planning.

You’ll start putting it into action before the mastermind ends on October 19.
So when the busy end-of-year season starts, you’re not beginning from zero.

You should come with a business, offer, personal brand or direction you want more of the right people to know about.

From “I need to promote myself more” to actually doing it

“

Without this mastermind, I would’ve kept pushing my business to the back burner. Instead, I redesigned my brand, booked new clients, and made powerful partnerships, including with other mastermind members. The structure, support, and accountability were everything I needed.

— Jenny Schultz

Founder, Jennifer Schultz Productions

Join the mastermind
– Spots are limited to 12, this group stays small to ensure personalized support –

THE Hey boss Mama EXPERIENCE

Six weeks. One visibility plan. Real implementation.

Each week answers one part of the same question:
How are more of the right people going to discover, understand and remember your business?

1. Define the business goal

What do you want your visibility to achieve?

More enquiries, sales, bookings or recognition?

We start with the business result, not “I should post more.”

2. Get specific about who needs to see you

You don’t need everybody’s attention.

We’ll get clear on the people you actually want to reach and what matters to them.

3. Sharpen what you’re saying

What are you promoting? Why should people care? What do you want to become known for?

We’ll work on the message behind the marketing before creating more of it.

4. Choose where you’ll show up

Instagram may be part of the answer. Or it may be email, partnerships, networking, local visibility, podcasts, events, outreach, SEO…

The goal isn’t more channels. It’s the right ones.

5. Build your realistic visibility plan

Turn the strategy into actual actions and a schedule that fits the hours you really have.

Not your imaginary CEO week.
Your real one.

6. Start implementing it

You’ll use the mastermind to begin doing the work, get feedback, adjust what isn’t working and build momentum before October 19.

Join the mastermind

THE METHOD BEHIND THE MASTERMIND

Stop. Say. Start.

The Hey Boss Mama Mastermind uses the same Stop. Say. Start. logic behind Cringe to Confident, applied to the way you market and grow your business.

STOP

Stop the random marketing

What are you doing because you think you “should”? Where are you wasting time, scattering your attention or disappearing completely because the whole thing feels too much?

↓

SAY

Get clear on what people need to hear

What are you selling? Who needs it? Why should they care? What do you want them to remember about your business?

↓

START

Put your visibility plan into action

Choose the right places to show up and start doing the marketing that supports your actual business goal.

Why this works

The right room changes everything

You’ll be one of 12 mom entrepreneurs who understand the pressures of building around motherhood, without you having to explain any of it first.

THE GROUP

11 other women juggling business and motherhood: for encouragement, ideas, and the perspective that only comes from people living the same reality.

THE GUIDE

I’ll help you connect the dots between what you want your business to achieve and the marketing that can realistically get you there.

That means questioning what doesn’t make sense, helping you choose what does, giving you direct feedback on your messaging and marketing, and keeping you moving when overthinking starts creeping back in.

The group supports you. I guide the strategy.

Join the mastermind

ARIELLE STOPPED FIGURING IT OUT ALONE

“

This mastermind has been a total game-changer. The mix of weekly group calls and 1:1 mentorship gave me the accountability I was missing as a solo entrepreneur. I walked away with fresh ideas, real-time marketing feedback, and a network of inspiring women. Manouchka goes above and beyond.

— Arielle Tucker

Founder, Connected Financial Planning

This Mastermind is for you if…

  • You want more clients to find you but your business feels invisible.
  • Your marketing currently feels reactive: post something, disappear, come back, wonder what to say.
  • You know you need a proper marketing plan, but you keep putting it off and trying to figure it out as you go.

It’s probably not for you if…

  • You’re looking for a fully done-for-you service rather than guided coaching and accountability.
  • You just want someone to hand you a generic content calendar.
  • You cannot commit time between sessions to implement your plan.

BY OCTOBER 19, YOU WILL HAVE:

A clear business goal for your visibility

You know what you want your marketing to help you achieve.

A defined audience and stronger message

You know who needs to see you and what you need them to understand.

The right visibility channels for your business

You know where you’re showing up and, just as importantly, where you’re not.

A realistic plan for the rest of the year

You know what you’re doing, when and why.

Your first actions already underway

You are not leaving with another document to look at “later.” You’ll already have started implementing it.

So when November hits, you’re not scrambling to figure out what to post, promote or sell. You’re already moving.

The details

Six Mondays. ONE PLAN. MORE PEOPLE noticing YOUR BUSINESS.

Dates

next cohort February 2027

Format

Live on Zoom + WhatsApp

GROUP SIZE

12 spots

TIME

10 am CEST (Paris)

Investment

CHF 347

Join the mastermind

YOUR GUIDE FOR THE SIX WEEKS

Meet Manouchka

I’m a Business Growth and Marketing Coach for mompreneurs, host of the Hey Boss Mama podcast, and I’m building my own business around the same limited, interrupted hours you’re working with.

I bring 15+ years in marketing and my work in positive psychology to every session. But my role here is very practical: help you turn what you want your business to achieve into marketing you can actually execute.

We’ll look at your message, your audience, your channels and what you’re currently doing, then build a visibility plan that makes sense for your business and your actual life.

15+ years in marketing Positive psychology
Host, Hey Boss Mama podcast Building around motherhood, too

Join the mastermind

FAQ

Visibility means getting your business, offer or personal brand in front of more of the right people.

That might include social media, email, partnerships, networking, PR, events, local marketing, outreach, SEO or other channels.

This is not an Instagram mastermind. We’ll choose what actually makes sense for your business.

No.

Social media might be part of your visibility plan, but it might not be the most useful place for you to focus.

Depending on your business, your plan could include email, partnerships, networking, local marketing, PR, podcasts, events, outreach, SEO or content.

The goal isn’t to post more. It’s to get in front of more of the right people.

Building a business around family life brings specific challenges: limited time, interrupted workdays, a heavy mental load and plenty of unexpected changes.

In this group, you won’t need to explain or justify your reality.

You’ll benefit from:
• A regular appointment dedicated to working on your visibility
• Support and ideas from women facing similar challenges
• Fresh perspectives through the group’s questions and experiences
• Connections with other mom entrepreneurs

You’ll build your own visibility plan, while benefiting from women working through the same questions alongside you.

No. You need something you want to make more visible.

That could be:

  • your business
  • a specific offer
  • your personal brand
  • a launch or campaign
  • a new direction you want more people to know about

The mastermind is about building a clear plan for getting whatever you want to grow or promote in front of more of the right people.

No. We’ll all work through the same framework, but your audience, goals, business model, capacity and best channels will be different.

That is where the coaching comes in.

You’ll work through the same core questions and framework, but the resulting plan will be specific to your business.

In addition to the 60 min. Monday session, ideally set aside one or two focused work blocks during the week.

You don’t need entire days available. We’ll plan your next actions based on the time and energy you genuinely have.

Even a few focused hours can make a difference when you know exactly what you’re working on.

Yes, as long as you already have a business or personal brand you want more people to know about.

You might be working on getting your first clients, introducing an offer, building awareness around your expertise or simply becoming more intentional about how people discover you.

If you’re still deciding what business you want to start, this isn’t the right program yet.

Yes. In fact, established businesses often reach a point where marketing has become reactive or visibility has slipped behind client work.

You might use the six weeks to strengthen how you promote an existing offer, reach new audiences, refresh your messaging, build your end-of-year marketing plan or become more visible around your personal brand.

The framework is shared. The strategy is adapted to your business.

If marketing is always the thing that gets pushed down the list, waiting until life gets quieter probably won’t solve it.

This mastermind isn’t about adding a huge marketing workload. It’s about deciding what is actually worth doing, cutting what isn’t, and building a visibility plan around the time you genuinely have.

The point is not to do more marketing. It’s to stop winging it.

You can occasionally miss a session, but the program will be more valuable if you can attend most of the meetings.

The regular sessions are part of the structure that helps you stay committed and continue moving forward.

You can add a 90 min. Power Session for one-on-one support alongside the mastermind. Totally optional. Book it here.

Your spot is confirmed the moment payment goes through in Stripe, that’s what holds your place in the group. Because the group is small and starts on a set date, spots aren’t refundable or transferable once purchased.

Back to Business is created specifically for women who are mothers and are building or running a business. By registering, you confirm that you fit this participant profile. If a registration does not meet these criteria, I reserve the right to cancel it and issue a full refund.

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When staying focused is the hardest part

“

The mastermind helped me stay focused and in flow. Knowing I’d be asked about my progress kept me motivated. And Manouchka’s supportive, no-fluff leadership made all the difference. She was fully present for every one of us.

— Anna Lianna-Monnier

Psychologist & Founder, Center for Emotional Health

Hey Boss Mama

MASTERMIND

Stop overthinking. Start doing.

Next cohort February 2027!
12 spots. Six Mondays. One visibility plan you’ll actually be using.

Join the mastermind

Manouchka & Mini Mr.

Still wondering whether it fits your business?

You don’t need a call to register. But if you’re unsure whether the mastermind fits your situation, you’re welcome to book a short call with me first.

book a call with me